Probable Causes
- Broadcasting high-frequency marketing messages without clear user consent
- Lack of a 1-tap Stop Promotions button
- Sending irrelevant offers to inactive lists
When customers block your business number or report messages as spam, Meta degrades your Quality Rating from High (Green) to Medium (Yellow) or Low (Red).
Pause all marketing broadcasts for 48–72 hours. Send high-utility order confirmations or transactional messages to generate positive interaction signals. Cleanse your database to eliminate unengaged contacts.
Usually 5 to 7 days as Meta recalculates rolling 7-day signals.
If quality remains red for over 7 days, your messaging limit drops to the lower tier.
Our certified Meta API engineering team helps Indian enterprises diagnose webhook bugs, unblock banned numbers, and scale messaging limits safely.
Speak with Our Engineering Team