Automotive WhatsApp Business API CRM

Accelerate Test Drive Bookings & Service Retention with WhatsApp CRM.

For authorized automobile dealerships and multi-brand showrooms across Mumbai, Pune, Delhi NCR, Bangalore, and across India, NY Digital delivers an enterprise WhatsApp CRM that captures car and bike buyer leads, books home or showroom test drives, coordinates timely service reminders, and drives insurance renewals.

WhatsApp CRM₹99,999/yearManaged campaignsDPDP-aware
SUV Test Drive BookingLive workflow

Hi, I saw your ad for the new Hybrid SUV. Is a home test drive available in Navi Mumbai this weekend?

Hello! Yes, our product specialist can bring the Hybrid SUV to your doorstep. Would Saturday at 11:00 AM or 4:00 PM suit you? Please tap below to confirm your slot.

Hot Prospect · Doorstep Test Drive Confirmed via WhatsApp Flow
Lead captured
Status updated
Follow-up sent
Real CRM screenshots

Real CRM screens behind this workflow

These actual product screens show how chats, contacts, campaigns, template creation and reporting work inside the CRM. Sensitive customer details should be masked before publishing production screenshots.

Common problems

Dealership sales velocity drops when test drives and service intervals are missed.

Car and two-wheeler buyers compare multiple brands concurrently. Delays in booking test drives or following up on quotation sheets allow nearby competitors to close the deal first.

Leads from Meta ads & CarDekho slip through cracks

Digital inquiries arrive around the clock but remain uncontacted for hours on personal sales executive numbers.

Service workshop retention drops after Year 1

Vehicle owners drift away to unorganized local workshops when dealerships fail to send timely service schedule and oil change reminders.

Insurance renewals forgotten until expiry day

Dealership insurance teams scramble with last-minute cold calls, resulting in lost renewal commissions.

Recommended workflow

Recommended automotive WhatsApp CRM workflow

Connect digital inquiry channels directly to sales advisors and automated service lifecycle reminders.

Capture Vehicle Inquiry

Inbound leads from Facebook/Instagram Click-to-WhatsApp ads or website forms enter CRM with vehicle model and location tagged.

Assign Sales Advisor & Book Test Drive

Inquiry routes to the nearest showroom executive with interactive WhatsApp Flow to pick test drive date and slot.

Instant Quotation & Brochure Delivery

Automated delivery of vehicle specification sheets, on-road price breakdowns, and current festive exchange benefits.

Periodic Service & Renewal Alerts

Automated reminders triggered at 6-month / 10,000 km intervals and 30 days prior to motor insurance expiration.

Campaign ideas

High-converting campaign ideas for auto dealerships

All campaigns are managed end-to-end by NY Digital, executed through official Meta Cloud API templates compliant with DPDP standards.

Marketing

New Vehicle Launch & Festive Exchange Bonus

Broadcast exclusive upgrade offers, exchange valuations, and finance schemes to existing vehicle owners.

Utility

Periodic Maintenance Service Reminder

Notify car owners when periodic maintenance is due, offering 1-tap workshop slot reservation and pick-up.

Utility

Motor Insurance Renewal Advance Alert

Send zero-depreciation renewal quotations 30 days and 7 days prior to policy expiry with payment link.

Reporting

Sales Consultant SLA & Conversion Report

Monitor response times, test drive completion rates, and booking conversions across sales executives.

Documents required

Keep these ready before onboarding.

With basic business details and message examples ready, setup becomes faster and cleaner.

Dealership legal business name, GST certificate, and official brand authorization
Vehicle model list, brochure links, and on-road pricing sheets
Showroom and workshop location addresses with Google Maps links
Sales consultant and service advisor contact hierarchy
Approved message templates for test drive confirmations, service reminders, and insurance alerts
Fully Managed Solution₹99,999/year

Complete end-to-end campaign management, dedicated strategy, and all CRM platform features included. Meta WhatsApp and Google RCS usage charges are paid separately.

Request proposal
FAQ

Automobile dealership WhatsApp CRM questions

Can customers schedule a test drive directly inside WhatsApp?+

Yes. Using WhatsApp Flows, prospective car or bike buyers can choose the vehicle model, select showroom or home test drive, pick a date/time slot, and enter their location without leaving WhatsApp.

Can we integrate our DMS (Dealer Management System) with WhatsApp CRM?+

Yes. We connect with automotive DMS and ERP platforms via webhooks and REST APIs to trigger automated service schedule reminders, vehicle delivery status alerts, and insurance renewal notices.

Can different branches/showrooms use the same CRM platform?+

Yes. NY Digital CRM supports multi-branch configurations, allowing regional dealer groups to manage multiple showroom locations and service centers under one unified management console.

How does Click-to-WhatsApp ad tracking benefit our dealership?+

Through our Meta Marketing API and CAPI integration, test drive completions and vehicle bookings can be attributed back to the exact Instagram or Facebook ad campaign, lowering cost-per-lead.

What is the commercial investment?+

NY Digital is ₹99,999 per year for our comprehensive managed plan: full campaign management (copywriting, template design, audience segmentation, broadcast execution, and analytics) plus complete CRM platform access. Official Meta WhatsApp messaging charges are billed separately based on actual volume.

Start with your current WhatsApp problem

Want to fill your showroom with qualified test drive appointments?

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